Psychometrics Data Science Machine Learning
Better Data.
Better People.
Your boutique data agency, specializing in the analysis of human behavior.
Our Mission
Evidence-based people decisions
for the data-driven enterprise.
Artificial intelligence, more data, more ways to reach better insight.
And yet, too many decisions about people still rest on gut feeling, anecdote, or pseudo-scientific methods. The organizations that get these decisions right are the ones that will thrive in the data-driven age.
We help forward-thinking organizations make evidence-based decisions about people in new era.
We deliver rigorous psychometric assessments, embedded in modern digital infrastructure and thereby help you identify, develop, and retain exceptional people.
Services
How we help you ground
your decisions in data.
People Analytics
We help you combine your industry expertise with scientifically sound methods of personnel selection and organizational diagnostics, all rigorously quality-assured in accordance with DIN 33430.
Blueprinting Talent to
Help you Set Better Standards
We define what a role actually requires through systematic talent profiling, combining proven work analysis and competency modeling to give you a clear, evidence-based foundation for every people decision you make.
Assessments to
Find and Grow Your People
We equip you with evidence-based assessment tools to sharpen your hiring accuracy while uncovering meaningful development pathways for your people.
Performance Metrics
to Guide your Team
We help you define what good performance actually looks like for each role and then turn that into structured criteria and feedback tools.
Tailored Instruments
that Fit your Organization
We take you from initial concept through full psychometric validation to build a proprietary instrument that speaks your organizational language and measures what matters most to you.
Digital Diagnostics & Data Science Applications
We build the technical infrastructure and custom web applications behind your people analytics. For assessment delivery and employee surveys, we offer secure online testing environments backed by analytical reporting systems. By integrating conventional data science, machine learning, and natural language processing, our web-solutions provide clear, data-driven results.
To ensure maximum data protection and seamless GDPR compliance, all applications are hosted entirely on secure servers located in Germany.
Strategic Consulting
A truly effective people strategy must anchor your entire HR lifecycle, informing everything from recruitment and talent management to reward structures and succession planning. We help you build this foundation from a methodological standpoint. By applying advanced statistical modeling to play through various HR scenarios, we replace uncertainty with evidence, helping you arrive at the most rational, data-backed talent decisions.
Workshops & Training
We help you forge internal data science expertise through practical, one- to multi-day workshops. Tailored to the unique demands of people analytics, our training covers statistical programming in R and Python, as well as applied Artificial Intelligence and Natural Language Processing. We equip your team with the modern computational skills required to independently evaluate complex HR data and elevate your internal analytics capabilities.
Our Approach
How we work to help you
reach your goals.
Interdisciplinary Solutions
Our approaches combine years of experience in psychological science, data modeling, and software engineering. This allows us to approach People Analytics holistically and hand our clients a complete solution from a single source.
Network of Experts
Traditional agency structures can struggle to keep pace with rapidly evolving business needs and technological progress. Instead, we work through a carefully curated network of specialists, bringing in the right skills for each project as needed.
Research & Publications
In recent years, our research has helped shape the scientific landscape at the intersection of artificial intelligence and the behavioral sciences. As part of this commitment, we publish open-access articles in leading international journals.
View publicationsContact
Let's talk.
Let's discuss your current projects, goals, and challenges to explore how we can support you in practice through data-driven People Analytics.
- hello@magnolia-pm.com
- Phone
- +49 (0)341 / 98 97 71 07